Hello — this is how we helped Ashish become an expert in his niche field:

1. We created short and long-form thought-leadership content regularly
2. We created a list of active LinkedIn users (only active) from his niche industry to send personalized message invites every day — this was gold!

There are 2 types of content that work:

Niche content = slower follower growth → more trust + more leads & closed deals $$$

Broad content = faster follower growth → less trust - less leads & closed deals $$$

We chose to prefer the niche content — it worked!

This is what the CEO has to say:

"My account now ranks in the top 1% in my industry and we are on the verge of closing a $130k deal in the first 28 days of creating content. These guys have cracked the code of LinkedIn."

~ Ashish Anand

Yes, that’s right.

Here’s what else happened in the first 28 days on his account:

1. 60k+ unique impressions

2. Gained 1020 followers i.e 52% of total followers gained just in the first 28 days

3. 70+ inbound conversations